50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics and Consumer Demographics

DUBLIN, July 4, 2022 /PRNewswire/ — The “Argentina Social Commerce Market Intelligence and Future Growth Dynamics Databook 2022” report has been added to’s offering.

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The social commerce market is gaining momentum along with the rise of e-commerce in Argentina. Over the last four to eight quarters, the social commerce industry has gained rapid momentum across Latin America, especially in Brazil and Mexico. The trend is also gaining momentum in other Latin American countries, such as Argentina, where the e-commerce industry has recorded significant growth ever since the outbreak of Covid-19. In parallel to the growth achieved by the e-commerce sector, buying through social media platforms has also gained popularity among consumers.

Key Findings:

  • The social commerce industry in Argentina is forecast to grow by 47.6% on annual basis to reach US$1110.9 million in 2022.

  • The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 39.8% during 2022-2028.

  • The social commerce GMV in the country will increase from US$1110.9 million in 2022 to reach US$7838.0 million by 2028.

While the major chunk of online shoppers still prefers buying through e-commerce platforms, the popularity of the social commerce business model is gaining ground in the country. According to Q1 2022 Global Social Commerce Market Survey, nearly 7.5% of the consumers prefer buying through social commerce, whereas the number is more than 35% for e-commerce platforms. However, with the growing popularity of the social commerce industry in Latin America, more and more consumers are expected to adopt social commerce in the country over the next four to eight quarters.

The survey also revealed that close to 45% of the consumers are not able to differentiate one channel from another in Argentina. Consequently, it suggests that there is ample growth room for the social commerce industry in the country, provided that social commerce platforms can create awareness and differentiate themselves from e-commerce platforms. As more consumers shift to social commerce platforms over the next few quarters in the country, the publisher expects more global and regional players to enter the Argentinian social commerce market.

Approximately 40% of the consumers in the country have made purchases through social commerce platforms. However, as the business model becomes clearer to consumers in Argentina, the adoption rate is expected to surge significantly from the short to medium-term perspective.

Social networks are offering tools to small businesses to gain market share in Argentina

Social media platforms offer small business owners tools to set up their virtual shops on the platform to penetrate the social commerce sector. During the global pandemic, this strategy of offering tools to businesses helped social networks to gain widespread popularity in the social commerce market in Argentina. Moreover, the shift toward online shopping among consumers has also led these social media platforms to innovate with their service offerings in the last few quarters.

With the online shopping trend expected to continue among


View: Germany requires a new business product | Company | Financial state and finance news from a German perspective | DW

The to start with victim of war is the real truth they say, and Russia’s aggression against Ukraine has tested this the moment far more. At the same time, war can also reveal truths that generally would stay concealed and undiscussed.

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What Brudermüller described as “a mainstay of Germany’s economic toughness,” has been an crucial aspect of the country’s enterprise design and has secured its area as one particular of the most significant exporting nations in the planet. The successful business versions developed by German corporations in excess of the past 20 a long time or so included importing vitality under market price ranges and using it to establish competitive solutions.

DW organization editor Henrik Böhme

Russia, China and the forces of globalization

In a lot more current years, China has also contributed considerably to the achievements story right after German corporate heads jumped on the Chinese economic juggernaut a great deal previously than their rivals somewhere else in the globe. By accomplishing so, they were being in a position to secure not only substantial segments of the Chinese market place but at the similar time obtain to China’s exceptional earths and other valuable minerals, way too. Modest question that the German car large Volkswagen (VW), for illustration, now sells about 40% of its once-a-year output in China.

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Infografik russische Gaslieferung nach Europa EN

But what has long been a straight street to results for German companies has all of a sudden turned into a slippery slope since of the brutal war in Ukraine. The COVID-19 pandemic by now arrived as a form of harbinger for what several believe that is “the end of globalization.”

Enterprise leaders are commencing to consider critically about disentangling provide chains that have tested much too complex in occasions of a global pandemic. In Germany, the absence of healthcare mask manufacturing opened the eyes of politicians and the public alike to the actuality that crucial infrastructure